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Google is all gear up to display a huge marketing message on the Time Square in New York.
The Mitsubishi Electric Large scale display would power the bill board. The bill board would come with a pixel density of 2,368 x 10,048. This high pixel density beats the 4K display resolution with its 15 million pixels.
The biggest tech giant plans to cover the entire block with its 25,000 square feet bill board. . It will carry a marketing message of Google Chrome, Android and Nexus devices. The company intends to introduce the bill board on Monday.
Additionally, the company has also declared that it will donate screen time to a few non-profit organizations such as WWF (World Wide Fund) and Charity Water.
A clear Channel spokesman informed that it is the largest digital billboard of North America. However, this particular bill board is pretty costly as compared to the ordinary ones. Generally the average billboards of Time Square are offered at a high cost of $4 million per year.
On the other hand, this kind of massive bill board is justified for a tech giant like Google. The firm has numerous brand new products in line which require strong marketing. Recently, Google introduced its new series of Nexus products such as Nexus 6 phablet, Nexus Player and Nexus 9 tablet. Nexus player is the first step of the company towards the living room of its customers. Therefore, the company never wish it to be a failure like Nexus Q.
Rebecca McGhee
Rebecca McGhee is a valuable contributor for several publications and online platforms. Having graduates with a degree in Computer Science, her interest lies mostly in this area. Yet, she finds any tech-related topic or scientific topic is a challenge worth meeting. She enjoys turning her own research projects in worthy contributions that reach the large public. And mostly, she is grateful for all the feedback she receives from readers, as she believes it aids her in permanently improving her style of writing, beyond the scientific style she is accustomed to.
